Play it Forward Fund

At Eureka! we believe all children and young people should have access to playful learning experiences, regardless of their family circumstances.

That’s why we’re asking our annual pass holders to help us pay it forward, or, as we like to say, Play it Forward

How it works:

When booking a free revisit as part of your 12-month unlimited access to Eureka!, annual pass holders are now offered the opportunity to donate the cost of another ticket onto your booking.

These donations will go to our Play it Forward Fund which will help us provide wider access to under-resourced families in Eureka! catchment areas within Yorkshire and the North West.

Eureka! works with local social support agencies and charities to distribute tickets funded through the Play it Forward Fund to children and families most in need.

Supporting the Play it Forward Fund helps Eureka! continue to be a destination for accessible, innovative, awe-inspiring learning through play, and playful experiences that prepare our communities for the future.